Our Data

Not only ‘big data’ but also ‘multiple data’ is what makes the difference to getting to those invaluable insights

Mabrian Fullcycle Travel Intelligence

Multiple real-time data sources

Only by overlapping two very different but equally important layers of tourism data – the transactional and the behavioural – can we reveal the bigger picture.

There are a huge and varied amount of information points that smart destinations need to process to gain a truly global understanding of the tourism market.

  • Multiple sources of information
  • Real-time data
  • Cross-analysis of both behavioural AND transactional data
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From data to actionable insights

Mabrian helps you to complement the static and limited traditional methods of data compilation – such as surveys or historical statistics – with up-to-the-minute, representative and accurate information.

This empowers you to turn multiple data sources into specific information on the platform in the form of KPI’s that provide you with concrete insights.

  • Up-to-date information
  • Representative and relevant
  • Accurate
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The importance of our sources

Reliability, representativeness and regulatory compliance are of the utmost importance to Mabrian with algorithms that offer a level of confidence of above 95 percent. Mabrian only works with reliable data providers, ensuring strict compliance with personal data protection regulations.

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Mabrian Tourism Advisors

Mabrian’s team of tourism advisors works with clients to transform data into tourism intelligence and shape informed decisions when preparing marketing strategies and plans.

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