Impact potential clients during their decision period by knowing the "Opportunity Window" for each market. Searches vs bookings times and patterns.
Measure the Conversion Rate: flight searches vs Social Media mentions vs real bookings.
Obtain a profiling of the potential clients by country origin, region, age, gender, network, etc.
Monitor tourist products and attractions that are driving more interest in a destination.
Increase the Return On Investment Rate by segmenting better.
Know the specific keywords most used by tourists for every tourist product.
Increase the Click Through Rate by adapting the communication.
Know the flight searches and final booking patterns: advance, day of the week, time of the day, etc.
Travel predictions up to 11 months in advance.
Make your Marketing S.M.A.R.T. (Specific, Measurable, Achievable, Relevant, Time-Based).
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