Full-cycle travel analytical tool
Mabrian monitors the full travel-cycle to find a destination’s most relevant segments, both from a general as well as from a seasonal perspective. This information enables a more efficient marketing approach – by focusing on interests and behaviour for searches and bookings – to increase conversion ratios, ROI, direct sales and ultimately revenues.
The Mabrian platform is a comprehensive and easy-to-use system that flexibly incorporates external surveys and tourism statistics, thus making it the perfect intelligence repository for hoteliers and holiday rental providers.
Micro-segment and measure demand
Identify the most valuable target travellers based on their in-destination spend
Personalize offers to increase income from complementary services