Identify the tourist products and venues that drive more interest for each market of origin.
Travel predictions up to 11 months in advance. Anticipate the demand, manage your resources better.
Identify the most valuable segments of clients through the spending patterns in the destination.
Impact the potential clients during their decision period by knowing the "Opportunity Window" for each market. Searches vs bookings times and patterns.
Micro-segment the market to personalize communication: by origins, age, gender, etc. Multiply the campaigns’ ROI.
Measure the satisfaction level through our KPIs: Global Satisfaction Index, Tourist Product Index, Hotel Satisfaction Index, Security Perception and Climate Perception.
Move forward to a more balanced destination. Balance indexes: seasonality, products and origin markets.
Manage saturation problems at specific locations. Geolocated activity by origins and tourist products.
Compare your destination’s demand vs available air connectivity. Negotiate better with the airlines.
Monitor the environment and your competitors. Benchmarking of main KPIs, and flight and hotel prices.
Integrate your own data sources (surveys and statistics).
Predictive alerts and deviation notices of the main KPIs. Periodical reports.
Predict the demand evolution for a destination. Up to 11 months in advance.
Impact the potential clients during their decision period by knowing the "Opportunity Window" for each market. Searches vs bookings times and patterns.
Complement the Revenue Management tools and the pricing strategy with updated global data and strategic insights.
Detection of new tourist areas of interest. Travel Predictions to identify next trends in travel destinations.
Increase direct sales and reduce intermediary costs.
Identify the most valuable segments of clients through the spending patterns in the destination.
Micro-segment the demand by markets of origin, interests, time of the year, age, gender etc.
Measure the satisfaction level with the hotel services, tourist products and a destination in general (security, climatology, etc).
Increase the RevPar and the GopPar (Gross Operating Profit per Available Room).
Reduce uncertainty. Get better projections and budgets.
Benchmarking of flight and accommodation prices for a destination.
Move forward to a customer-centric strategy. Increase incomes from complementary services.
Impact the potential clients during their decision period by knowing the "Opportunity Window" for each market. Searches vs bookings times and patterns.
Measure the Conversion Rate: flight searches vs Social Media mentions vs real bookings.
Get a profiling of the potential clients by country origin, region, age, gender, network, etc.
Monitor the tourist products and venues that are driving more interest to a destination.
Increase the Return On Investment Rate by segmenting better.
Know the specific keywords most used by tourists for every tourist product.
Increase the Click Through Rate by adapting the communication.
Know the flight searches and final booking patterns: advance, day of the week, time of the day, etc.
Travel predictions up to 11 months in advance.
Make your Marketing S.M.A.R.T. (Specific, Measurable, Achivable, Relevant, Time-Based).
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