Close this search box.
Log in


Use cases


About Mabrian

The Instituto Turístico Hotelero awards Mabrian at FiturTech

The Smart Destination Awards, by the Instituto Turístico Hotelero (ITH), recognise the applicability of the platform created in Menorca and its contribution to added value.

The first edition of the Smart Destination Awards, convened by the Instituto Turístico Hotelero (ITH), has awarded Mabrian in their category “Promotion and marketing of the destination”. This recognition was made public yesterday at the forum #techYdestino FITURTECH, the innovation and tourist technology hub from the Feria Internacional del turismo de Madrid, FITUR.

The Smart Destination Awards collect the best solutions and technological tools applied on Spanish tourist destinations. The jury, composed by representatives of the Alianza de Municipios Turísticos Sol y Playa (AMT) and Tourism and Hotel Industry professionals, has valued the technological applications which are currently operational and help the tourist destinations’ managers to deal with the transformation process from Tourist Destination to Smart Destination.

With this recognition, Mabrian will be part of the technological solutions’ catalogue created by the AMT, which groups the main destinations innovating in digital transformation.

The jury has evaluated the maturity of the submitted technological solutions and their applicabitiliy  in tourist destinations, as well as their impact and added value to solve the identified challenges.

Mabrian constitutes the pioneer platform using Big Data for Travel Intelligence and is exclusively focused on tourism. It monitors and measures global tourism dynamics and offers its clients objective data, segmented according to each moment needs and focused on providing a strong basis for strategic decision making. Mabrian is already collaborating with major tourist destinations around the globe and has established alliances with international partners, such as Amadeus, Mastercard, Phocuswright and MMGY, amongh others.

2 weeks ago

The carbon footprint generated by aviation in Europe grew by 16% during 2023

We have shared the results of a new study on the impact of aviation on the carbon footprint and tourism

1 month ago

52% of hotels in Portugal have a sustainability certification

During the tourism show Bolsa Turismo Lisboa (BTL) held in Portugal this week, we have conducted an analysis of the

Smart Destinations
2 months ago

Top 10 internationally best-connected markets in 2024 

We have released data on the top 10 countries with the best international air connectivity during the first half of

Smart Destinations
4 months ago

Mabrian’s top 10 most relevant travel trend studies in 2023

We conclude an intense year in which the tourism sector has solidified its global recovery, reaching over 90% of pre-pandemic

5 months ago

New Travel Motivations in Europe: Trending Destinations in 2024

We have presented the latest update of our travel motivation analysis, focusing specifically on the evolution of trends in motivations